
Tag: Blog
Blog
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Iasi Blog Meeting
Yesterday evening, I went to a meeting with the other people from Iasi that have blogs. It was good to know that there are others interested in the subject. I knew just one of them – Ciprian. The rest of them were unknown to me. We were quite a few there (alphabetical order): Adrian Mi, Adrian Mo, Alex C, Alex P, Andrei, Ciprian, Ines, Mădălina, Sebi. It was good to know other people that have blogs. Maybe sometime we could actually do something significant, that I’ll feel with.
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BIR: On Brand – Wally Olins

2 weeks ago I ordered On Brand by Wally Olins from Comunicare.ro publishing house. I got the book in a few days.
The author knows what he’s talking about. Besides that, I like his writing style. It also helped me with the project I have for my MBA (Program to Stimulate Sales at Snowy). I did not finish the book yet, but it already helped me to understand mor what is the relation between the employee and the company brand. My brain works by examples. And this book is tailored for me.
Go to the Books I Read Page.
StyroStone main brochure
StyroStone entered the Romanian building market. They needed for start a brochure. They had nothing organized to explaining to the possible customers how the system was working. Another drawback was the difficulty explaining the advantages above the concurrence. Very few people checked the website, so a lot of customers were lost. Hopefully this collaboration with them will be fruitful
The project involved thinking the whole idea behind the brochure and the road we shall go on. Besides the actual graphic graphic designing and the desktop publishing, I had to create the text as well.
Here is the brochure I did for them..


