Category: Freelance

Freelance

Joomla! the Open Source Master?

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Last night I started to learn Joomla! I must admit that I didn’t know anything about Open Source Content Management Systems.

In the first place, I did some research to see it it is worth learning Joomla! I found out that Joomla! is a really good CMS. It has a lot of free modules, plug-ins and so on. Later I stumbled on the fact that most of them, have a free entry version, and the really good cookies are for money. So no more Open Source anymore.

I am just a beginner, so it will take some time until I’ll show you what I come up with. Hopefully it will not be too long.

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SNOWY snowboards – Back & Exo

For my project Program to Stimulate Sales at Snowy I did 2 designs for the snowboards Back (freeride) and Exo (freestyle)

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For this project I also did the Snowy logo, Snowy cap/hat, Snowy t-shirts.

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More is Less

What I mean with the title is that giving more choices to the customers, you actually get less profit. This happens because

  1. the customers freezes when sees so many choices and does not know what to buy. This means a waste of time, when he/she could have bought and come again to buy some more.
  2. when the customer finally decides about his choice, he/she ends up less satisfied with the choice made, than there would be less options to chose from, because:
    • it the result of the choice is not perfect, then it is easy to imagine how it would have been if you choose better. So, you regret the decision you made and this subtracts from the satisfaction you had making the decision you did. The more options there are, the easier to regret your option is.
    • the value of something depends on what you compare that thing to
    • when you choose to do a thing you choose not to do others
    • with all the options available, the expectation raise
    • everything was better back when everything was worse because back then you could have had pleasant surprises
    • raise of the clinical depression because people have fell bad because bad choices they made when there was so much to chose from.

The secret to happiness is low expectations. What enables all of this choice is the material affluence. So, Barry recommends to give our extra choice to the others that have no choice.


So, More is less!

BIR: On Brand – Wally Olins

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2 weeks ago I ordered On Brand by Wally Olins from Comunicare.ro publishing house. I got the book in a few days.

The author knows what he’s talking about. Besides that, I like his writing style. It also helped me with the project I have for my MBA (Program to Stimulate Sales at Snowy). I did not finish the book yet, but it already helped me to understand mor what is the relation between the employee and the company brand. My brain works by examples. And this book is tailored for me.

Go to the Books I Read Page.

Program to Stimulate Sales at Snowy

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For my master degree in Marketing Management, I still have left several projects. One of them is to make a program so stimulate the sales in a company. I get to choose the company. So, I choose a company that I would like to open some day.

I can not talk about the company I work for. So, I had to make up a company. This company’s name, for now, is Snowy. Don’t steal the name people!!! :mrgreen: The company produces and sells snowboarding equipment. For my master classes I have to do a project for every subject matter. I did 95% of them on this company that I made up.

Unfortunately, the dead-line for this project is pretty close, and I didn’t do much. Today, I got more serious. So that is why at this hour I am still awake. Pray for me not to get lazy or to have a lot to do at work. I have to finish it by 11th of May. God HELP!!!